SEO is a topic surrounded by various theories and practices regarding ranking factors, penalties, and algorithm updates. There is so much information that sometimes, it is difficult to filter what is true or false. And, to make things more complicated, this is a...
It’s June 2024, and halfway through the year is the perfect time to take a deep breath and assess your digital marketing efforts. A mid-year digital marketing audit allows you to evaluate your progress, identify areas for improvement, and refine your strategy...
Marketers are always trying their best to reach the right audience at the right time with the right message. But today, simply targeting demographics such as gender, location, and age isn’t all. If you truly want to connect to your audience, you need to...
